The Independent and Interactive Effects of Embodied-Agent Appearance and Behavior on Self- Report, Cognitive, and Behavioral Markers of Copresence in Immersive Virtual Environments

TitleThe Independent and Interactive Effects of Embodied-Agent Appearance and Behavior on Self- Report, Cognitive, and Behavioral Markers of Copresence in Immersive Virtual Environments
Publication TypeJournal Article
Year of Publication2005
AuthorsBailenson J, Swinth K, Hoyt C, Persky S, Dimov A, Blascovich J
JournalPresence
Volume14(4)
Pagination379-393
AbstractThe current study examined how assessments of copresence in an immersive virtual environment are influenced by variations in how much an embodied agent resembles a human being in appearance and behavior. We measured the extent to which virtual representations were both perceived and reated as if they were human via self-report, behavioral, and cognitive dependent measures. Distinctive patterns of findings emerged with respect to the behavior and appearance of embodied agents depending on the definition and operationalization of copresence. Independent and interactive effects for appearance and behavior were found suggestingthat assessing the impact of behavioral realism on copresence without taking into account the appearance of the embodied agent (and vice versa) can lead to misleading conclusions. Consistent with the results of previous research, presence was lowest when there was a large mismatch between the appearance and behavioral realism of an embodied agent.
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